The Ancient Olive Trees of Hmiddate
Living heritage · Middle Atlas
In Hmiddate, in the heart of the Middle Atlas (33.8118 N · 3.9625 W), olive trees with monumental trunks have watched over this land for centuries. Every gnarled trunk tells of generations of harvests, care, and transmission. This living heritage is what gives our oils their depth — and our region its pride.
The Ancient Olive Trees of Hmiddate — 55 s
Centuries in every trunk
These trees were not planted for photographs. They have outlasted droughts, Middle Atlas winters, and time itself. Their longevity is testimony to an exceptional terroir: soil, altitude, and farming knowledge combined.
From volume to value
Identifying, documenting, and celebrating the ancient olive trees of Guercif province is at the heart of our work. Behind every bottle there is a place, a tree, a cooperative — and a story we invite you to discover.